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Timex unveils their new Lap Brights collection. The new range of Ironman digital wristwatches spans six colorways: Arctic White, Sunshine Yellow, Sky Blue, Apple Green, Powerful Pink and Volatile Violet. On the tech side, the Ironman 30-Lap Brights watches meet Shock-Resistant ISO Standards and features 30-lap memory, 100-hour chronograph with lap and split options, on-the-fly lap recall, and an easy to use countdown timer. Also includes a customisable alarm, 2 time zone settings, and water resistance down to 200m. Hits shop for March 2010.