Nike Running – Fall/Holiday 2010 – Greater China Media Summit | Event Recap

Nike Running – Fall/Holiday 2010 – Greater China Media Summit | Event Recap

While soccer has dominated most of the world’s cardio-vascular activity (yes, we do believe cheering counts as cardio if you do it long and hard enough), after Spain had taken home the much coveted 2010 FIFA World Cup trophy, Nike unwinds from all the FIFA action and brings in a little orthodox tender loving care for all by reintroducing running as its Fall/Holiday 2010 focus. Freshness had just returned from Nike Running’s Fall/Holiday 2010 Greater China Media Summit held in Shanghai, at the revamped historical Shanghai 1933, which was first built in 1893 as a slaughter house and is now revived into a creative space for events, exhibitions, shopping, offices and more.

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