adidas Snowboarding Presents “Welcome: Eric Jackson”

No stranger to the spotlight in the snowboarding world, Eric Jackson has been recently cemented on theadidas Snowboarding squad with a new clip. adidas Snowboarding’s “Welcome…” video series isn’t an average welcome video, but rather an extensive profile of its team riders’ inspirations, background, and style. Here, Jackson takes to vast, rolling hills around the globe, bringing a freestyle-inflected style to the world’s most treacherous backcountry slopes. Throughout the piece, Jackson speaks about his goals for the coming cold season, how he got his start in a small California town, and more. Enjoy the video above.