In celebration of the upcoming NBA All-Star Weekend in New Orleans, the fleece specialists at Reigning Champ have partnered with Mitchell & Ness on a premium collection of Canadian-made athletic wear. The goods are split between the East and West divisions, denoted by dual black and grey color palettes. As for the individual pieces, they take the form of a coach’s jacket, pullover hoodie, sweat short and crewneck t-shirt. Each is handcrafted from Reigning Champ’s signature fabrics, like lightweight satin on the coach’s jacket and midweight terry on the sweats. Along with the “East” and “West” embroidery, details include the official NBA All-Star logo and Mitchell & Ness embroidery in either silver or gold. Shop the collection now at and


Written by Bryan Tomlinson

Technology professional, experienced in Graphic Design, Web Design, Search Engine Optimization, Social Media Strategy and Content Management.