Golden Concept states that it is also the world’s first Apple Watch case designed with real diamonds and features VVS1-2, E grade stones of “exceptional clarity, colorlessness, and cut” and is secured on a synthetic rubber strap.

Just seven pieces will be made, and can be ordered for either Apple Watch 7 or pre-ordered for the forthcoming Apple Watch 8 with the option to personalize the case through caseback engraving.

The Golden Concept Diamond Edition is available to order now via Golden Concept, priced at $15,000 USD.