Adidas on Yeezy Sneaker Designs

These YEEZY goods are “our product,” Harm Ohlmeyer, adidas’ CFO, said when announcing the earnings update. “We own all the IP, we own all the designs, we own all the versions and new colorways, so it’s our IP, it’s our product.”

adidas officially cut ties with Ye and YEEZY on October 25 following weeks of protracted tension over contract disputes and social media tirades, including allegations that adidas was borrowing YEEZY concepts for in-house designs.

Following Ye’s explosive YZY SZN 9 fashion show and subsequent anti-Semitism, including a promise to go “DEATH CON 3” on Jews.

Previous business partners like GAP and Balenciaga beat adidas to the punch, dropping Ye earlier in October, though GAP only removed YEEZY product from stores after adidas ended its relationship with YEEZY.